Prof. Bedi has been conferred with CRM Leader Award by Transformance Forums, Mumbai. Since his association with Coca Cola, Mercedes and many leading brands, Prof. Bedi has been one of the leading Sales professional with his effective deliverance. He has always been a torch bearer and a motivational speaker and above all a noted sales person which he believes is a skill, which everyone has but requires showcasing. This is a professional skill which teaches you customer orientedness and thus recognized with an award of CRM Leader a noteworthy for a distinguished leader, mentor and influencer.