Books

CURIN Publications has always ensured the unlimited world of knowledge for everybody who wants to get drenched in the pool of acquaintance. In order to chase the vision and mission of the University of exploring new fields and new modes of inquiry, we are committed to the edges and frontiers of the world of academia. We are a major publishing presence in fields as diverse as architecture, social theory, cognitive science, and computational science, and we have a long-term commitment to both design excellence and the efficient and creative use of new technologies

Books Year - 2024

Artificial intelligence in forensic accounting

Name    IGI Global
ISBN No.    979-836932216-1; 979-836932215-4
Book Name    Ethical Marketing Through Data Governance Standards and Effective Technology
Authors Name    Saluja S., Nayyar V., Dawra S., Jain M., Prakash R.S.
School/College Name    Chitkara Business School
Department Name    CBS

Marketing 5.0 and the role of mind mapping in content advertising: An analysis

Name    IGI Global
ISBN No.    979-836932216-1; 979-836932215-4
Book Name    Ethical Marketing Through Data Governance Standards and Effective Technology
Authors Name    Kaur N., Kaushal P.
School/College Name    Chitkara Business School
Department Name    CBS

Impact of COVID-19 on MSMEs in internal market: Challenges, conceptual framework and future roadmap

Name    Emerald Group Publishing Ltd.
ISBN No.    978-183753198-1; 978-183753199-8
Book Name    VUCA and Other Analytics in Business Resilience, Part B
Authors Name    Gupta M., Bansal R., Verma J., Sood K.
School/College Name    Chitkara Business School
Department Name    CBS

An analysis on frauds affecting the financial security of the indian banking sector: A systematic literature review

Name    IGI Global
ISBN No.    979-836932216-1; 979-836932215-4
Book Name    Ethical Marketing Through Data Governance Standards and Effective Technology
Authors Name    Saluja S., Nair A.J.
School/College Name    Chitkara Business School
Department Name    CBS

THE MODERATING IMPACT OF PERSONALITY AND DEMOGRAPHIC FACTORS ON THE RELATIONSHIP BETWEEN WORK– LIFE BALANCE AND WELL-BEING OF THE AYURVEDIC DOCTORS: EVIDENCE FROM SRI LANKA

Name    Emerald Publishing
Book Name    Contemporary Studies in Economic and Financial Analysis
Authors Name    Dewasiri N.J., Jayamini Salwathura S.A.M., Rathnasiri M.S.H., Lakmini Walakumbura S.H.M., Ruwandika J.D.K., Iddagoda Y.A., Sood K.
School/College Name    Chitkara Business School
Department Name    CBS

Customer engagement in metaverse using big data

Name    IGI Global
ISBN No.    979-836932216-1; 979-836932215-4
Book Name    Ethical Marketing Through Data Governance Standards and Effective Technology
Authors Name    Bathla D., Ahuja R.
School/College Name    Chitkara Business School
Department Name    CBS

An entrepreneurial approach to triple bottom line: A strategy towards sustainability

Name    Nova Science Publishers, Inc.
ISBN No.    979-889113737-0
Book Name    Digital Entrepreneurship: Future Directions
Authors Name    Rajput A., Garg A., Verma T., Aggarwal R.
School/College Name    Chitkara Business School
Department Name    CBS

Glass and Ceramics-Based Functional Materials for Antibacterial and Antiviral Applications

Name    American Chemical Society
ISBN No.    …
Book Name    ACS Symposium Series
Authors Name    Garima, Sharma S., Pal D., Kumar A.
School/College Name    Chitkara College of Pharmacy
Department Name    CCP

The impact of Fintech on entrepreneurship business: A global perspective

Name    Emerald Group Publishing Ltd.
ISBN No.    978-183753572-9; 978-183753573-6
Book Name    Finance Analytics in Business: Perspectives on Enhancing Efficiency and Accuracy
Authors Name    Gupta M., Jindal P.
School/College Name    Chitkara Business School
Department Name    CBS

Rise of clone-leadership in the shadow of artificial intelligence

Name    IGI Global
ISBN No.    979-836931947-5; 979-836931946-8
Book Name    Impact of New Technology on Next-Generation Leadership
Authors Name    Chopra A.S., Manohar S.
School/College Name    Chitkara Business School
Department Name    CBS
Pages :