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CURIN Publications has always ensured the unlimited world of knowledge for everybody who wants to get drenched in the pool of acquaintance. In order to chase the vision and mission of the University of exploring new fields and new modes of inquiry, we are committed to the edges and frontiers of the world of academia. We are a major publishing presence in fields as diverse as architecture, social theory, cognitive science, and computational science, and we have a long-term commitment to both design excellence and the efficient and creative use of new technologies

Books Year - 2024

ACHIEVING SUSTAINABLE DEVELOPMENT GOALS BY SUSTAINABLE MARKETING PRACTICES: AN INTEGRATED APPROACH TO ENVIRONMENTAL, SOCIAL, AND ECONOMIC SUSTAINABILITY

Name    Emerald Publishing
Book Name    Contemporary Studies in Economic and Financial Analysis
Authors Name    Bala R.
School/College Name    Chitkara Business School
Department Name    CBS

An empirical study of online and offline way of disclosure of corporate environmental material: A contrast

Name    IGI Global
ISBN No.    979-836932216-1; 979-836932215-4
Book Name    Ethical Marketing Through Data Governance Standards and Effective Technology
Authors Name    Nagra A., Saluja S.
School/College Name    Chitkara Business School
Department Name    CBS

How is metaverse impacting consumers’ behaviour?

Name    IGI Global
ISBN No.    979-836932423-3; 979-836932422-6
Book Name    New Business Frontiers in the Metaverse
Authors Name    Agarwal S., Gupta V., Varma N., Bansal A.
School/College Name    Chitkara Business School
Department Name    CBS

ArchiVerse: A symbiotic relationship between architecture and metaverse

Name    IGI Global
ISBN No.    979-836932423-3; 979-836932422-6
Book Name    New Business Frontiers in the Metaverse
Authors Name    Singh J.
School/College Name    Chitkara Business School
Department Name    CBS

ENTREPRENEURSHIP AND FRUGAL INNOVATION FOR REALISING SDGs IN GLOBAL CONTEXT

Name    Emerald Publishing
Book Name    Contemporary Studies in Economic and Financial Analysis
Authors Name    Prakash N., Sharma S., Jindal P.
School/College Name    Chitkara Business School
Department Name    CBS

Service innovation metamorphosis from assimilation to synthesis approach for building disruptive business strategies

Name    IGI Global
ISBN No.    979-836932154-6; 979-836932153-9
Book Name    AI Innovation in Services Marketing
Authors Name    Manohar S., Jain R., Jeswal R.
School/College Name    Chitkara Business School
Department Name    CBS

Self-driving cars: A revolutionary change

Name    Nova Science Publishers, Inc.
ISBN No.    979-889113737-0
Book Name    Digital Entrepreneurship: Future Directions
Authors Name    Walia S., Dikshant, Verma T., Aggarwal R.
School/College Name    Chitkara Business School
Department Name    CBS

Beyond scrum: Anticipating the evolution of Agile project management practices

Name    IGI Global
ISBN No.    979-836933319-8; 979-836933318-1
Book Name    Practical Approaches to Agile Project Management
Authors Name    Bhattacharya S., Shukla K., Shukla A.
School/College Name    Chitkara Business School
Department Name    CBS

Impact of social networking on digital entrepreneurship

Name    Nova Science Publishers, Inc.
ISBN No.    979-889113737-0
Book Name    Digital Entrepreneurship: Future Directions
Authors Name    Jindal P.
School/College Name    Chitkara Business School
Department Name    CBS

Winning in a VUCA Corporate World

Name    Nova Science Publishers, Inc.
ISBN No.    979-889113737-0
Book Name    Digital Entrepreneurship: Future Directions
Authors Name    Aggarwal R., Verma T.
School/College Name    Chitkara Business School
Department Name    CBS
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