Books

CURIN Publications has always ensured the unlimited world of knowledge for everybody who wants to get drenched in the pool of acquaintance. In order to chase the vision and mission of the University of exploring new fields and new modes of inquiry, we are committed to the edges and frontiers of the world of academia. We are a major publishing presence in fields as diverse as architecture, social theory, cognitive science, and computational science, and we have a long-term commitment to both design excellence and the efficient and creative use of new technologies

Books Year - 2024

Ethical leadership: A review and future prospects

Name    IGI Global
ISBN No.    979-836931786-0; 979-836931785-3
Book Name    Building Organizational Resilience With Neuroleadership
Authors Name    Kumari J., Gupta C., Jindal P.
School/College Name    Chitkara Business School
Department Name    CBS

Exploring the relationship between tourist experiences at creative tourist destinations and their intentions to indulge in co-creation activities

Name    IGI Global
ISBN No.    979-836932620-6; 979-836932619-0
Book Name    Shifts in Knowledge Sharing and Creativity for Business Tourism
Authors Name    Sharma I., Aggarwal A.
School/College Name    Chitkara Business School
Department Name    CBS

Role of neuroleadership through effective communication in organization and employee development

Name    IGI Global
ISBN No.    979-836934351-7; 979-836934350-0
Book Name    Neuroleadership Development and Effective Communication in Modern Business
Authors Name    Sharma D., Jindal P.
School/College Name    Chitkara Business School
Department Name    CBS

Achieving sustainability through green technology: The need of the nations

Name    IGI Global
ISBN No.    979-836930340-5; 979-836930338-2
Book Name    Convergence Strategies for Green Computing and Sustainable Development
Authors Name    Verma J., Sharma Y.
School/College Name    Chitkara Business School
Department Name    CBS

SKILL DEVELOPMENT IN ORGANISATIONS: CONCEPTUAL FRAMEWORK AND OPERATIONAL STRATEGIES

Name    Emerald Publishing
Book Name    Contemporary Studies in Economic and Financial Analysis
Authors Name    Shalender K., Sharma N.
School/College Name    Chitkara Business School
Department Name    CBS

Applications of artificial intelligence in marketing

Name    IGI Global
ISBN No.    979-836932277-2; 979-836932276-5
Book Name    Balancing Automation and Human Interaction in Modern Marketing
Authors Name    Bansal A., Bansal A., Kumar M., Bajwa S.
School/College Name    Chitkara Business School
Department Name    CBS

SKILL SHORTAGES AND LABOUR MARKET RIGIDITY: AN INTERNATIONAL OUTLOOK

Name    Emerald Publishing
Book Name    Contemporary Studies in Economic and Financial Analysis
Authors Name    Gupta M., Jindal P., Kaur M.
School/College Name    Chitkara Business School
Department Name    CBS

Building culture of creativity and innovation in organisations: A VUCA world perspective

Name    Emerald Group Publishing Ltd.
ISBN No.    978-183753198-1; 978-183753199-8
Book Name    VUCA and Other Analytics in Business Resilience, Part B
Authors Name    Shalender K., Sharma N.
School/College Name    Chitkara Business School
Department Name    CBS

THE INFLUENCE OF SUSTAINABILITY COMMUNICATION ON CONSUMER LOYALTY AND BRAND REPUTATION

Name    Emerald Publishing
Book Name    Contemporary Studies in Economic and Financial Analysis
Authors Name    Bhat I.H., Gupta S., Singh S.
School/College Name    Chitkara Business School
Department Name    CBS

Unveiling the uniqueness: Exploring challenges and opportunities in the realm of non-fungible tokens

Name    IGI Global
ISBN No.    979-836931393-0; 979-836931392-3
Book Name    Adoption of NFTs and Cryptocurrency in Marketing
Authors Name    Kaur M., Malhan S., Sharma N.
School/College Name    Chitkara Business School
Department Name    CBS
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