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CURIN Publications has always ensured the unlimited world of knowledge for everybody who wants to get drenched in the pool of acquaintance. In order to chase the vision and mission of the University of exploring new fields and new modes of inquiry, we are committed to the edges and frontiers of the world of academia. We are a major publishing presence in fields as diverse as architecture, social theory, cognitive science, and computational science, and we have a long-term commitment to both design excellence and the efficient and creative use of new technologies

Books Year - 2024

Impact of cultural marketing on buying behaviour of the consumers

Name    Emerald Publishing
ISBN No.    978-183753734-1; 978-183753736-5
Book Name    The Framework for Resilient Industry: A Holistic Approach for Developing Economies
Authors Name    Gupta C., Jindal P., Shamkuwar M.
School/College Name    Chitkara Business School
Department Name    CBS

Empowering the Unbanked: The Intersection of Financial Inclusion and CBDC

Name    Emerald Publishing
ISBN No.    978-183753734-1; 978-183753736-5
Book Name    The Framework for Resilient Industry: A Holistic Approach for Developing Economies
Authors Name    Inder S.
School/College Name    Chitkara Business School
Department Name    CBS

Leveraging big data analytics for customer experience excellence in metaverse

Name    IGI Global
ISBN No.    979-836931735-8; 979-836931734-1
Book Name    Entrepreneurship and Creativity in the Metaverse
Authors Name    Bathla D., Ahuja R.
School/College Name    Chitkara Business School
Department Name    CBS

Embracing digital transformation: A paradigm shift in business operations and strategies

Name    IGI Global
ISBN No.    979-836932020-4; 979-836932019-8
Book Name    Innovative Technologies for Increasing Service Productivity
Authors Name    Taneja S., Shukla R.P., Singh A.
School/College Name    Chitkara Business School
Department Name    CBS

Startups valuation in a rapidly evolving entrepreneurial landscape: A systematic review

Name    IGI Global
ISBN No.    979-836931327-5; 979-836931326-8
Book Name    Fostering Innovation in Venture Capital and Startup Ecosystems
Authors Name    Sharma R., Mehta K., Gupta R., Yu P.
School/College Name    Chitkara Business School
Department Name    CBS

Investigating the role of startup conferences in facilitating knowledge transfer and collaboration between entrepreneurs and venture capitalists: A case study of Y&Archer a stream 2023 in South Korea

Name    IGI Global
ISBN No.    979-836931327-5; 979-836931326-8
Book Name    Fostering Innovation in Venture Capital and Startup Ecosystems
Authors Name    Yu P., Neu R., Gu D., Sharma R., Mehta K., Xu H., Chen J.
School/College Name    Chitkara Business School
Department Name    CBS

Entrepreneurship in the world of metaverse: Opportunities and challenges

Name    IGI Global
ISBN No.    979-836931735-8; 979-836931734-1
Book Name    Entrepreneurship and Creativity in the Metaverse
Authors Name    Gupta V., Agarwal S., Bansal A.
School/College Name    Chitkara Business School
Department Name    CBS

Unlocking the metaverse and navigating legal implications in the NFT landscape

Name    IGI Global
ISBN No.    979-836935870-2; 979-836935868-9
Book Name    Exploring the Use of Metaverse in Business and Education
Authors Name    Sharma N., Manohar S.
School/College Name    Chitkara University, Punjab,
Department Name    CU

From stress to success: Optimizing brain performance with resilience

Name    IGI Global
ISBN No.    979-836931786-0; 979-836931785-3
Book Name    Building Organizational Resilience With Neuroleadership
Authors Name    Sandhu R., Channi H.K., Ghai D., Prabha C., Kaur H.
School/College Name    Chitkara University Institute of Engineering and Technology
Department Name    CUIET

Optimizing the effects of neuroleadership during organizational transition

Name    IGI Global
ISBN No.    979-836931786-0; 979-836931785-3
Book Name    Building Organizational Resilience With Neuroleadership
Authors Name    Bansal A., Saluja S., Bansal A., Sharma S., Kumar M.
School/College Name    Chitkara Business School
Department Name    CBS
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