Books

CURIN Publications has always ensured the unlimited world of knowledge for everybody who wants to get drenched in the pool of acquaintance. In order to chase the vision and mission of the University of exploring new fields and new modes of inquiry, we are committed to the edges and frontiers of the world of academia. We are a major publishing presence in fields as diverse as architecture, social theory, cognitive science, and computational science, and we have a long-term commitment to both design excellence and the efficient and creative use of new technologies

Books Year - 2023

Blockchain: A tool for transforming digital marketing

Name    Nova Science Publishers, Inc.
ISBN No.    979-889113277-1; 979-889113219-1
Book Name    Blockchain: The Chain for the Changing Marketing Sphere
Authors Name    Jindal P., Jindal T., Dikshant
School/College Name    Chitkara Business School
Department Name    CBS

Factors influencing financial backers’ exit decisions from a new venture

Name    De Gruyter
ISBN No.    978-311117002-2; 978-311116932-3
Book Name    Sustainability, Green Management, and Performance of SMEs
Authors Name    Sharma R., Mehta K.
School/College Name    Chitkara Business School
Department Name    CBS

Infected plant leaves detection using multilayered convolutional neural network and quantum classifier

Name    IGI Global
ISBN No.    979-836931480-7; 979-836931479-1
Book Name    Quantum Innovations at the Nexus of Biomedical Intelligence
Authors Name    Kaur D., Singh S., Kaur S., Singh G., Kumari R.
School/College Name    Chitkara University Institute of Engineering and Technology
Department Name    CUIET

Analyzing meta-cognitive and critical thinking to develop skills and re-skills for STEM literacy

Name    Nova Science Publishers, Inc.
ISBN No.    979-889113412-6; 979-889113305-1
Book Name    STEM: A Multi-Disciplinary Approach to Integrate Pedagogies, Inculcate Innovations and Connections
Authors Name    Gagandeep, Verma J.
School/College Name    Chitkara Business School
Department Name    CBS

Exploring the impact of green marketing on consumer behaviour in the FMCG industry: A sustainable path to consumer engagement

Name    Nova Science Publishers, Inc.
ISBN No.    979-889113411-9; 979-889113343-3
Book Name    Green Management - A New Paradigm in the World of Business
Authors Name    Kalra D., Singh H., Gupta M., Gupta S.
School/College Name    Chitkara Business School
Department Name    CBS

Quantum Computing: A New Era of Computing

Name    John Wiley and Sons Inc.
ISBN No.    978-139415783-9; 978-139415781-5
Book Name    Quantum Computing: A New Era of Computing
Authors Name    Kaswan K.S., Dhatterwal J.S., Baliyan A., Rani S.
School/College Name    Chitkara University Institute of Engineering and Technology
Department Name    CUIET

Handbook of research on safe disposal methods of municipal solid wastes for a sustainable environment

Name    IGI Global
ISBN No.    978-166848119-6; 978-166848117-2
Book Name    Handbook of research on safe disposal methods of municipal solid wastes for a sustainable environment
Authors Name    Srivastava P., Ramteke D., Bedyal A.K., Gupta M., Sandhu J.K.
School/College Name    Chitkara University Institute of Engineering and Technology
Department Name    CUIET

Cultural Marketing and Metaverse for Consumer Engagement

Name    IGI Global
ISBN No.    978-166848314-5; 978-166848312-1
Book Name    Cultural Marketing and Metaverse for Consumer Engagement
Authors Name    Singh A., Sharma S., Singh A., Unano?lu M., Taneja S.
School/College Name    Chitkara Business School
Department Name    CBS

Applications of Neuromarketing in the Metaverse

Name    IGI Global
ISBN No.    978-166848152-3; 978-166848150-9
Book Name    Applications of Neuromarketing in the Metaverse
Authors Name    Gupta M., Shalender K., Singla B., Singh N.
School/College Name    Chitkara Business School
Department Name    CBS

Perspectives on Blockchain Technology and Responsible Investing

Name    IGI Global
ISBN No.    978-166848363-3; 978-166848361-9
Book Name    Perspectives on Blockchain Technology and Responsible Investing
Authors Name    Trivedi S., Aggarwal R., Singh G.
School/College Name    Chitkara Business School
Department Name    CBS
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