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CURIN Publications has always ensured the unlimited world of knowledge for everybody who wants to get drenched in the pool of acquaintance. In order to chase the vision and mission of the University of exploring new fields and new modes of inquiry, we are committed to the edges and frontiers of the world of academia. We are a major publishing presence in fields as diverse as architecture, social theory, cognitive science, and computational science, and we have a long-term commitment to both design excellence and the efficient and creative use of new technologies

Books Year - 2023

Role of Machine Learning in Detection and Classification of Leukemia: A Comparative Analysis

Name    Springer International Publishing
ISBN No.    978-303143205-7; 978-303143204-0
Book Name    GANs for Data Augmentation in Healthcare
Authors Name    Garg R., Garg H., Patel H., Ananthakrishnan G., Sharma S.
School/College Name    Chitkara University Institute of Engineering and Technology
Department Name    CUIET

Neuromarketing science: A road to a commercial start-up

Name    IGI Global
ISBN No.    978-166848152-3; 978-166848150-9
Book Name    Applications of Neuromarketing in the Metaverse
Authors Name    Dangwal A., Bathla D., Kukreti M., Mehta M., Chauhan P., Sarangal R.
School/College Name    Chitkara Business School
Department Name    CBS

Introduction to AIoT for smart environments

Name    Institution of Engineering and Technology
ISBN No.    978-183953634-2; 978-183953633-5
Book Name    AIoT Technologies and Applications for Smart Environments
Authors Name    Prabha C., Gupta M., Ahmed S.
School/College Name    Chitkara University Institute of Engineering and Technology
Department Name    CUIET

Introduction to metaverse and consumer behaviour change: Adoption of metaverse among consumers

Name    IGI Global
ISBN No.    978-166847031-2; 978-166847029-9
Book Name    Handbook of Research on Consumer Behavioral Analytics in Metaverse and the Adoption of a Virtual World
Authors Name    Singla B., Bhattacharya S., Naik N.
School/College Name    Chitkara Business School
Department Name    CBS

A bibliometric analysis of green banking: Present state and future directions

Name    IGI Global
ISBN No.    978-166848363-3; 978-166848361-9
Book Name    Perspectives on Blockchain Technology and Responsible Investing
Authors Name    Mehta K., Sharma R., Jalotra S.
School/College Name    Chitkara Business School
Department Name    CBS

Precision farming through IoT-enabled smart irrigation system for sustainable development

Name    CRC Press
ISBN No.    978-100322688-8; 978-103212898-6
Book Name    Internet of Things: Applications for Sustainable Development
Authors Name    Sharma H.K., Gupta S., Kapoor M.
School/College Name    Chitkara University, Punjab,
Department Name    CU

Brand building in metaverse

Name    IGI Global
ISBN No.    978-166848152-3; 978-166848150-9
Book Name    Applications of Neuromarketing in the Metaverse
Authors Name    Kaur A., Singh J., Geetika
School/College Name    Chitkara Business School
Department Name    CBS

Redefining marketing rules through smart devices

Name    IGI Global
ISBN No.    978-166848314-5; 978-166848312-1
Book Name    Cultural Marketing and Metaverse for Consumer Engagement
Authors Name    Bathla D., Bathla R., Gaikwad D., Kaur N.
School/College Name    Chitkara Business School
Department Name    CBS

Role of Polyphenols in Cardiovascular Diseases

Name    CRC Press
ISBN No.    978-303128780-0; 978-303128779-4
Book Name    Bioprospecting of Tropical Medicinal Plants
Authors Name    Chopra H., Bibi S., Mohanta Y.K., Kumari S., Baig A.A.
School/College Name    Chitkara College of Pharmacy
Department Name    CCP

Integrating metaverse to enhance the learning experience benefits of interactive teaching pedagogy for students: Immersive experience benefits in teaching

Name    IGI Global
ISBN No.    978-166848152-3; 978-166848150-9
Book Name    Applications of Neuromarketing in the Metaverse
Authors Name    Grover A.
School/College Name    Chitkara Business School
Department Name    CBS
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